{"id":2423,"date":"2017-05-15T15:45:01","date_gmt":"2017-05-15T19:45:01","guid":{"rendered":"http:\/\/numa.media\/grandeur-nature\/"},"modified":"2017-06-13T10:28:08","modified_gmt":"2017-06-13T14:28:08","slug":"grandeur-nature","status":"publish","type":"post","link":"https:\/\/numa.media\/en\/grandeur-nature\/","title":{"rendered":"The future of nature"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">In Patrice\u2019s view, museums should constantly look for ways to provide singular experiences that cannot be found elsewhere. \u201cWe spend a lot of time in front of small rectangular screens,\u201d says the designer. \u201cWe need to make better use of digital technology to deliver larger-than-life experiences.\u201d<\/span><\/p>\n<p><strong>When the Montreal Biosphere launched a call for bids for a new tech-driven show, creative agency Id\u00e9es au cube (ID3) responded without delay\u2026 and got the mandate.<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">\u201cUsing a high-tech installation as a way of bringing people back to nature seemed like a wonderful paradox and an artistic challenge,\u201d recalls Patrice Leduc, a producer with Id\u00e9es au Cube, who designed and drove the project.<\/span><\/p>\n<a name='numavideo'><\/a><div class='numa-video-wrapper with-cover'><div class='video-cover-overlay'><img data-recalc-dims=\"1\" src=\"https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/Patrice-Leduc.png?w=1152\" \/><i id='overlay-play' class='overlay-play'><\/i><\/div><iframe id='numavideo' allowfullscreen='allowfullscreen' src='http:\/\/player.vimeo.com\/video\/219530498?api=1&amp;title=0&amp;byline=0&amp;portrait=0&amp;color=fa1164&amp;mw=1004&amp;mh=564' frameborder='0'><\/iframe><\/div>\n<p><span style=\"font-weight: 400;\">In Patrice\u2019s view, museums should constantly look for ways to provide singular experiences that cannot be found elsewhere. \u201cWe spend a lot of time in front of small rectangular screens,\u201d says the designer.<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\"> \u201cWe need to make better use of digital technology to deliver larger-than-life experiences.\u201d<\/span><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">For the Biosphere\u2019s project, titled <\/span><i><span style=\"font-weight: 400;\">Fa\u00e7onner l&#8217;avenir (Shaping the future)<\/span><\/i><span style=\"font-weight: 400;\">, Patrice got rid of all individual devices: no phones, tablets or interactive screens. \u201cWe wanted people to experience the installation the way they would a nature trail,\u201d he says by way of explanation. \u201cWe wanted the experience to be very intuitive. So we created an installation that got people moving around just as they would in a natural environment, where they could look at whatever caught their attention.\u201d<\/span><\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1901 size-full\" src=\"https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/01-bioshere.jpg?resize=1152%2C864\" alt=\"\" width=\"1152\" height=\"864\" srcset=\"https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/01-bioshere.jpg?w=3264&amp;ssl=1 3264w, https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/01-bioshere.jpg?resize=300%2C225&amp;ssl=1 300w, https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/01-bioshere.jpg?resize=1024%2C768&amp;ssl=1 1024w, https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/01-bioshere.jpg?resize=1700%2C1275&amp;ssl=1 1700w, https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/01-bioshere.jpg?resize=500%2C375&amp;ssl=1 500w, https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/01-bioshere.jpg?w=2304&amp;ssl=1 2304w\" sizes=\"auto, (max-width: 1152px) 100vw, 1152px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>Visitors to the installation cannot see everything at once. Thanks to 22 projectors, a broad variety of content is displayed simultaneously on a central column, on the floor, and on a panoramic screen, measuring 44 metres in circumference and overlooking the installation space. A battery of loudspeakers, fans, and nozzles generates ambient sound and mood, including rain and snowfall. \u201cWe made major changes to the room where the installation is housed,\u201d acknowledges Patrice, while also acknowledging the Biosphere\u2019s helpful collaboration on the project.<\/p>\n<p><span style=\"font-weight: 400;\">The installation is a celebration of nature in which science and poetry rub shoulders. The former is represented by video interviews of scientists discussing biomimicry (which uses nature as an inspiration for technology innovations); the latter by testimonials from ordinary citizens. \u201cPeople shared memories of their own experiences with nature,\u201d relates Patrice. \u201cWe selected testimonials that were both widely representative and that provided a good fit with the scientists\u2019 comments.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The installation was also designed to inspire hope: \u201cWe wanted to get away from the downbeat tone that is generally used to discuss climate change.\u201d<\/span><\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1903\" src=\"https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/02-biosphere.png?resize=1152%2C647\" alt=\"\" width=\"1152\" height=\"647\" srcset=\"https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/02-biosphere.png?w=1513&amp;ssl=1 1513w, https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/02-biosphere.png?resize=300%2C169&amp;ssl=1 300w, https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/02-biosphere.png?resize=1024%2C575&amp;ssl=1 1024w, https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/02-biosphere.png?resize=500%2C281&amp;ssl=1 500w\" sizes=\"auto, (max-width: 1152px) 100vw, 1152px\" \/><\/p>\n<blockquote><p>Patrice readily admits that he has a passionate interest in large-scale group experiences, which he has pursued by creating immersive and multisensory shows for museums and other heritage sites.<\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">The sight of attentive visitors who enjoy the 25-minute show from beginning to end and applaud at the end makes Patrice very pleased with the project.<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">Fa\u00e7onner l\u2019Avenir<\/span><\/i><span style=\"font-weight: 400;\"> (<\/span><i><span style=\"font-weight: 400;\">Shaping the future<\/span><\/i><span style=\"font-weight: 400;\">) can be experienced at the Biosphere until 2020.<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In Patrice\u2019s view, museums should constantly look for ways to provide singular experiences that cannot be found elsewhere. \u201cWe spend a lot of time in front of small rectangular screens,\u201d says the designer. \u201cWe need to make better use of digital technology to deliver larger-than-life experiences.\u201d When the Montreal Biosphere launched a call for bids [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":2223,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":true,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[35],"tags":[],"class_list":["post-2423","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-arts-en","post-grid"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/16.jpg?fit=1024%2C768&ssl=1","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/posts\/2423","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/comments?post=2423"}],"version-history":[{"count":4,"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/posts\/2423\/revisions"}],"predecessor-version":[{"id":2468,"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/posts\/2423\/revisions\/2468"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/media\/2223"}],"wp:attachment":[{"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/media?parent=2423"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/categories?post=2423"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/tags?post=2423"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}