{"id":2469,"date":"2017-05-15T14:47:43","date_gmt":"2017-05-15T18:47:43","guid":{"rendered":"http:\/\/numa.media\/folie-creatrice\/"},"modified":"2017-06-13T10:41:00","modified_gmt":"2017-06-13T14:41:00","slug":"folie-creatrice","status":"publish","type":"post","link":"https:\/\/numa.media\/en\/folie-creatrice\/","title":{"rendered":"Creative madness"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p><strong>Zurich, 1916. Artists and intellectuals of all stripes come together, work together, and produce creative work together in reaction to the ideological, political, and aesthetic conventions of the day. Defying rules while enjoying the utmost freedom of expression, they gave rise to a new art movement that was joyful, engaged, and\u2026 subversive.<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">The movement was Dadaism or Dada, which celebrated its hundredth anniversary in 2016. As a tribute, author and director Anita Hugi, director David Dufresne, and the Akufen agency created Dada-Data, an interactive web documentary that reflects the spirit of this pivotal development in the history of art.<\/span><\/p>\n<a name='numavideo'><\/a><div class='numa-video-wrapper with-cover'><div class='video-cover-overlay'><img data-recalc-dims=\"1\" src=\"https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/unspecified-1-1.png?w=1152\" \/><i id='overlay-play' class='overlay-play'><\/i><\/div><iframe id='numavideo' allowfullscreen='allowfullscreen' src='http:\/\/player.vimeo.com\/video\/221433215?api=1&amp;title=0&amp;byline=0&amp;portrait=0&amp;color=fa1164&amp;mw=1004&amp;mh=564' frameborder='0'><\/iframe><\/div>\n<p><span style=\"font-weight: 400;\">\u201cFor the past 50 years, there has been no documentary on Dada,\u201d states Anita Hugi, who initiated the project. \u201cAnd yet Dadaism is part of the world\u2019s DNA. It\u2019s in us.\u201d David Dufresne, one of the authors of Dada-Data, goes even further: \u201cDada is the foundation for everything. The artists in this movement invented automatic writing, collage, and photomontage.\u201d The developers of the project wanted to do something about the lack of documentary resources on Dada.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As one of the leading figures of the movement, Richard Huelsenbeck, said in 1920: \u201cOne cannot understand Dada. One must experience it.\u201d Dada-Data consists of six \u201chacktions,\u201d which include Instagram photo collages and tweeted poetry; a filter transforms the images into Dada constructs. \u201cSome of the pages are truly works of arts,\u201d says Christian Lebel, technical director at Akufen.<\/span><\/p>\n<p>&nbsp;<\/p>\n<figure id=\"attachment_1847\" aria-describedby=\"caption-attachment-1847\" style=\"width: 1280px\" class=\"wp-caption aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"wp-image-1847 size-full\" src=\"https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/unspecified-4.png?resize=1152%2C649\" alt=\"\" width=\"1152\" height=\"649\" srcset=\"https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/unspecified-4.png?w=1280&amp;ssl=1 1280w, https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/unspecified-4.png?resize=300%2C169&amp;ssl=1 300w, https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/unspecified-4.png?resize=1024%2C577&amp;ssl=1 1024w, https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/unspecified-4.png?resize=500%2C282&amp;ssl=1 500w\" sizes=\"auto, (max-width: 1152px) 100vw, 1152px\" \/><figcaption id=\"caption-attachment-1847\" class=\"wp-caption-text\">David Dufresne et Anita Hugi<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Dada\u2019s dissident practices recall the spirit that drove the creators of the web.<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\"> \u201cThe web\u2019s \u00a0dissenting attitude and decentralized structure are features it shares with Dada,\u201d points out David Dufresne.<\/span><\/p><\/blockquote>\n<p><span style=\"font-weight: 400;\">When it emerged in 1916, this art movement was opposed to the commodification of the world and the concentration of wealth in just a few hands. \u00a0\u201cToday, we can speak of data-ization,\u201d says David Dufresne. If we fought a war, it would be against GAFA (Google, Apple, Facebook and Amazon), which collects all this information about us for marketing purposes.\u201d<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2029 size-full\" src=\"https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/02.png?resize=1152%2C644\" alt=\"\" width=\"1152\" height=\"644\" srcset=\"https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/02.png?w=1202&amp;ssl=1 1202w, https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/02.png?resize=300%2C168&amp;ssl=1 300w, https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/02.png?resize=1024%2C572&amp;ssl=1 1024w, https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/02.png?resize=500%2C280&amp;ssl=1 500w\" sizes=\"auto, (max-width: 1152px) 100vw, 1152px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The aura of resistance was present even in the production process. There was no project hierarchy. In a spirit of true collaboration, the developers encouraged everyone to contribute to all aspects of the site. It made for a chaotic process that, according to participants, worked really well. \u201cConsidering the project\u2019s extensive scope, it\u2019s surprising how well everything worked out,\u201d admits Christian Lebel.<\/span><\/p>\n<p>The project\u2019s reception has also been surprising. Within forty-eight hours post launch, as many as 120,000 visitors stormed the site. \u201cReddit,\u201d recalls David Dufresne, \u201creported on our site. Immediately, a channel on Dada was launched where people discussed the movement, its history, what it had achieved, and so on.\u201d Now, the site attracts visitors from all over the world.<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1853\" src=\"https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/01_responsive.jpg?resize=1152%2C806\" alt=\"\" width=\"1152\" height=\"806\" srcset=\"https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/01_responsive.jpg?w=1400&amp;ssl=1 1400w, https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/01_responsive.jpg?resize=300%2C210&amp;ssl=1 300w, https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/01_responsive.jpg?resize=1024%2C717&amp;ssl=1 1024w, https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/01_responsive.jpg?resize=500%2C350&amp;ssl=1 500w\" sizes=\"auto, (max-width: 1152px) 100vw, 1152px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Zurich, 1916. Artists and intellectuals of all stripes come together, work together, and produce creative work together in reaction to the ideological, political, and aesthetic conventions of the day. Defying rules while enjoying the utmost freedom of expression, they gave rise to a new art movement that was joyful, engaged, and\u2026 subversive. The movement [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":1843,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":true,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[35],"tags":[],"class_list":["post-2469","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-arts-en","post-grid"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/numa.media\/wp-content\/uploads\/2017\/05\/unspecified-2-2.png?fit=1280%2C723&ssl=1","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/posts\/2469","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/comments?post=2469"}],"version-history":[{"count":6,"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/posts\/2469\/revisions"}],"predecessor-version":[{"id":2477,"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/posts\/2469\/revisions\/2477"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/media\/1843"}],"wp:attachment":[{"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/media?parent=2469"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/categories?post=2469"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/numa.media\/en\/wp-json\/wp\/v2\/tags?post=2469"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}